Perception of Luxury
According to Luxury Daily, the perception of luxury is changing as more multicultural and millennial consumers become clients of high-end goods and services, forcing brands to evolve their marketing strategies….
Event Planning Tips for Small Business
Special events are a smart way to attract new customers, strengthen the relationship with and thank existing ones while creating a buzz about your business. The catch is, special memorable…
How Much Does It Cost To Build A Website?
If you’re like any other business owner in the digital age, you may have already asked this question but received differing answers from as little as $2,000 to a whopping…
Why Online Auction Is The Better Choice for Fundraisers?
There’s nothing as exciting as bidding at a live auction, with the auctioneer building up a frenzy as the audience battle it out to give the highest bid for the…
Not Everybody is Your Customer
“I don’t know the secret to success, but I do know that the secret to failure is trying to please everybody.” Well said! Seems like common sense yet is so…
Branding, Brand Identity & Logo Design – Luxury or Necessity?
Some time ago, we met a couple of enthusiastic young entrepreneurs that had an aspiring business plan to open a daycare learning academy for little “geniuses.” The top-notch facilities to…